Review of Otl Aicher by Markus Rathgeb
Experiment in typographic communication. Common everyday messages designed against the conventional rules of readability in order to make people read/look and think.
‘Bits, bytes and pixels are part of the terminology of the computer. Ink, paper, lines and dots are the language of print’. The second part of the feature investigates the semantic meanings of the term ‘digital’ printing.
Charming American ‘Film Titlers’ and their imaginative use in the 1950s American home movies.
The familiarity of designs which we find on maps, posters, stamps, signs or packaging can trigger thoughts, feelings and influences us in our creative everyday work.
The ‘artist’ book, functions as container, medium and ‘canvas’ for experimentation and expression. The feature highlights the artist’s individuality, in style, subject matter and format.
Female print bosses defy the odds to elbow their way into positions of recognition. The route to the top is down to personality and ability.
The new research cluster at the University for Creative Arts (UCA), Maidstone Campus, researches and investigates the ‘book as object’ in view of digital and other competing media.